Whether you’re looking for free digital marketing courses online to learn how to promote your business or you’re just looking for a way to boost your online presence, there’s a course out there for you. But which courses are the best?
Fundamentals of Digital Marketing
Whether you’re a newbie or a professional looking to enhance your knowledge and skills, the Fundamentals of Digital Marketing course will help you jumpstart your career in digital marketing. It covers all of the important topics related to digital marketing, including search engine optimization, social media, email marketing, and content marketing.
The course also offers practical exercises to help you become more familiar with digital marketing concepts. It includes videos that are produced in a clear, straightforward style. This makes the course easy to follow and easy to watch at a convenient speed. It also has subtitle options so you can hear the lesson at the speed that works best for you.
Content Marketing for B2B Enterprises
Having a B2B content marketing strategy can help your business grow. It is important to understand that B2B audiences are different from B2C audiences. While B2C content marketing focuses on consumers, B2B content marketing focuses on business decision makers. This means that B2B content marketing strategy should be developed with specific audience goals in mind.
B2B content marketing involves writing, publishing and distributing content. It can be promotional content or educational content. In order to create a successful B2B content marketing strategy, your team must have an idea of which content strategies will be effective in your industry. This includes choosing the right digital channels to distribute content. It is important to know your target audience, as well as the products or services you are offering.
Google’s Online Marketing Challenge
GOMC is a global competition that allows students to gain real-world experience in online marketing. It has been running for eight years and has been contested by more than 100,000 students. It provides a $250 AdWords budget for student teams to implement an online marketing campaign for a real nonprofit organization.
To participate in GOMC, students must form a team of at least three members. The team must then choose a non-profit organization to work with. Depending on the non-profit’s needs, the students will create an online advertising campaign.
During the course, students will take advantage of Google’s tools and resources to create ads and analyze metrics. They will also discuss strategies with their client. The end result is a campaign report that is submitted to Google at the end of the semester. Those who excel can win prizes from Google.
Facebook Blueprint
Developed by Facebook, Blueprint is an online learning program that offers a variety of training. It provides social media marketers and digital marketing professionals with technical knowledge on Facebook tools and techniques. The program also provides a certification exam to test candidates’ knowledge of the platform.
The program is designed to help individuals and businesses drive more sales. It offers courses on a range of topics, from beginner to advanced level. Courses cover the basics of Facebook advertising, as well as testing and consideration campaigns. Using Blueprint to learn Facebook advertising can give you a competitive edge over other media buyers.
There are two certification options: associate and professional. The associate certifications are valid for 24 months. Alternatively, you can take a refresh course six months before your certification is due to expire.
Skillshare
Whether you’re looking to boost your social media following or you’re just curious about how digital marketing works, there are a few free courses that can help. You’ll learn about the basics of paid advertising and what it takes to get started. You’ll also learn how to increase your audience.
Taking an online course is the most efficient way to learn about digital marketing. You can find hundreds of courses online, and you can choose one that meets your budget and schedule. Depending on the course you choose, it may take you a few hours to a few months to complete it. But don’t worry; most of these courses are self-paced and you can complete them at your own pace.
Udemy
Whether you are a newbie or a seasoned marketer, a Udemy digital marketing course can help you learn to drive traffic to your website. These courses are taught by top-notch instructors who are recognized as leaders in the digital marketing field. They cover basic, intermediate and advanced techniques.
The Digital Marketing Course teaches you how to build winning campaigns. The syllabus contains sections on marketing research, analytics, marketing channels and site-specific ads. It also includes new assignments, quizzes and videos. It is perfect for beginners. The course has received more than 2000 positive reviews.
The Digital Marketing Certification Course prepares students for the Google Ads certification. It includes walkthroughs of more than 40 digital marketing tools.
