Whether you’re looking to get into digital marketing for the first time or you’re looking to advance in your current profession, there are digital marketing programs online that are sure to meet your needs.
Google Ads Fundamentals Certificate
Whether you are a complete beginner or have some experience with Google Ads, a Google Ads Fundamentals certificate can help you learn how to make more money from your marketing efforts. The certification can be a valuable credential to have on your resume, especially if you are looking for a job or promotion.
The course covers a number of topics, including text ads, keyword research, bidding, ad extensions, and Google In-Market Audiences. The course also includes two quizzes and a certificate of completion. The course is organized into 17 modules and covers 136 lectures.
One of the perks of taking the course is the chance to practice making your own ads. You can use a new account or set up a duplicate account to practice. You can also simulate complete campaigns to get a feel for the process.
The course also features a number of interactive quizzes. This helps you learn the most important concepts and practices. You can also export your answers to a PDF.
Master’s in Digital Marketing
Whether you are a student seeking a master’s in digital marketing online or a professional looking to advance your career, there are many great programs out there. These degrees are designed to meet your needs, and will help you prepare for advanced digital marketing positions.
Students can choose a concentration from a variety of areas, including Analytics, Digital Marketing, Social Entrepreneurship, Finance, Healthcare, or Organizational Leadership. These programs are taught by award-winning innovators and entrepreneurs, and offer a number of learning tools and asynchronous content.
For students from non-English-speaking countries, the minimum TOEFL score is required. However, students can substitute a baccalaureate degree for the TOEFL.
Students will learn digital marketing strategies and how to develop brand communication strategies. They will also learn how to use data analysis to develop effective messages for specific target audiences. This program is designed to prepare students for leadership roles in digital marketing.
The program is offered in four to 10-week quarters. Classes are held in Santa Clara, California. It is designed to accommodate a busy schedule.
BSBA in Digital Marketing at Old Dominion University
Whether you are a marketing professional or an aspiring professional, you can easily pursue an online BSBA in digital marketing at Old Dominion University. The program is offered completely online and is taught by a leading educator.
The program is designed to help students develop a strong marketing skill set and prepare for future careers in digital marketing. Students will learn how to use a variety of marketing tools such as social media, web analytics, and search engine optimization. They will also gain the necessary skills to create a marketing plan that is effective and helps to grow their business.
The program is offered entirely online, but students can also take face-to-face classes once a week. Alternatively, students can take a hybrid program, which combines face-to-face classes with online classes. The program features a comprehensive suite of online features, including 24-hour access to all classes. It also features small class sizes and low tuition rates.
Students can choose from two marketing concentrations. One focuses on social media marketing, while the other focuses on theories behind traditional marketing. Throughout the program, students learn to research and analyze data to create a marketing plan. They also learn to build relationships with management and customers to achieve their goals.
BSBA in Digital Media at Franklin University
Whether you’re interested in marketing or design, you can get a degree in the field through online programs. With degrees ranging from associates to doctoral levels, you’ll be able to work in a variety of industries.
Whether you’re interested in advertising, public relations, or eCommerce, you’ll be able to study the basics of marketing and design with these online programs. The average time to complete these programs is about 16 months. You’ll also be able to find programs that are accredited by the Higher Learning Commission.
Some of the courses you’ll take in these online marketing programs include advertising, e-commerce, digital marketing, and business-to-business marketing. You’ll also learn about social media marketing, multi-channel marketing, and consumer behavior.
These programs prepare you to become a manager in marketing and advertising. You’ll learn how to conduct research, develop advertising campaigns, and manage social media. You’ll also be prepared to take the Google Analytics Individual Qualification Test.
You’ll be prepared to enter a variety of careers, including Advertising Manager, Brand Manager, eCommerce Manager, Digital Optimization Analyst, and Research Analyst. You’ll also be able to become a Paid Search Specialist.